Abbott Bootcamp — 3D Character Design & Animation

For the Abbott Bootcamp hosted on the breathtaking Amalfi Coast, we developed a fully animated 3D character to serve as the visual anchor for the event's communication strategy. The objective was to introduce an approachable and highly creative tone, reinforcing Abbott's corporate messaging through a memorable, charismatic mascot.

3D Design & Modeling: Crafted entirely from scratch, the character balances a stylized, muppet-inspired aesthetic with high-fidelity textures and nuanced facial expressions.

Character Animation: We engineered fluid, lifelike movements and empathetic reactions, meticulously tailored to the bootcamp’s narrative script.

Visual Art Direction: The character was seamlessly integrated into bespoke Amalfi Coast environments, establishing a cohesive, inspiring, and immersive visual experience for the attendees

Agency · WEAREMCI
Client · ABBOT

2025