CaixaBank — Product Launch & Motion Design

This B2B campaign was engineered to introduce CaixaBank’s new Android POS terminal to the retail market, positioning it as a cutting-edge, feature-rich financial tool.

Through fluid motion graphics and a sleek, contemporary visual identity, we translated complex technical features into an engaging narrative. The piece effectively highlights the terminal's core USPs—an intuitive user experience, seamless connectivity, and dynamic adaptability for growing businesses. By synergizing high-end motion design with strategic visual storytelling, we ensured the product instantly resonated with modern merchants and retail partners.

Agency · FeedbackMP - Nucleo Creativo
Client · CaixaBank

2024